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VIP Tires & Service Tire Expert Erik Jandreau Named One of Modern Tire Dealer’s On the Rise Choices for 2024

Written by: Connor Hughes
A blue Valvoline-branded jacket displays AAA and product certification logos at an indoor event.

Jandreau honored as an emerging leader in the tire dealer industry for finding ways to propel the industry forward.

 

AUBURN, Maine – VIP Tires & Service is proud to announce that their Director of Merchandising and Logistics, Erik Jandreau, has been named one of the honorees for Modern Tire Dealer’s 2024 On the Rise. This recognition honors emerging leaders for their positive influence on independent tire dealers. Jandreau and the other On the Rise honorees have helped lead the industry as it quickly evolves, from product development and manufacturing to sales and service.

Jandreau joined VIP in 2004 and has continuously worked with the company since 2011. He filled many roles at VIPErik Jandreau Director of Merchandising and Logistics at VIP Tires & Service‘s Presque Isle, Houlton and Biddeford locations including parts, service and store management positions before joining the team at VIP’s Support Center in Auburn as a Tire Buyer, quickly moving up to Director of Merchandising and Logistics. In his current role, Jandreau oversees the merchandise department including tire and lubricant purchasing, program management and inventory management. 

Erik Jandreau, Director of Merchandising and Logistics at VIP Tires & Service.
Jandreau is a graduate of the University of Maine at Fort Kent. He has continued his training and education with VIP, earning five Automotive Service Excellence (ASE) certifications, his inspection license and becoming a Tire Industry Association (TIA) instructor. Jandreau resides in Poland, Maine, and enjoys exploring new areas with his family.

“Erik Jandreau’s passion for excellence has made a lasting impact on both VIP and the tire industry as a whole. Being recognized as one of Modern Tire Dealer’s 2024 On the Rise honorees highlights his exceptional leadership and commitment to driving the industry forward. We are proud to celebrate this well-deserved achievement with him,” said Tim Winkeler, president and CEO of VIP Tires & Service.

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All-Season tires are versatile and suitable for warm and cool climates, but not recommended for extreme hot or cold weather conditions because of specific rubber components.

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Like their name suggests, all-weather tires are versatile and can perform well in a variety of weather conditions and can be severe snow-rated.

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With bigger treads than traditional all-season tires, all-terrain tires allow for both on and off-roading capabilities.

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Winter tires are manufactured to perform well in snow, ice, sleet and other cold weather conditions. Winter tires are typically soft, with an intricate grooved tread pattern — made for holding compacted snow and creating traction — and are severe snow-rated.