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VIP Tires & Service Relocates Two Maine Stores

Written by: Connor Hughes
VIP Tires & Services automotive shop exterior with multiple service bays and yellow safety bollards.

In March and April, VIP reopened its Portland and Augusta stores in new locations. 

AUBURN, Maine — VIP Tires & Service — northern New England’s leader in all things tires and service — announced the reopening of its Portland and Augusta stores at new locations within the same cities.

VIP Tires & Service reception desk with wooden counter, tire displays, and Portland location.

VIP’s new Portland location opened on March 15 at 522 Riverside Street, replacing its former location at 35 River  side Street, which  closed on August 31, 2024. VIP moved into the former Riverside Street Garage building and completed a comprehensive renovation. The existing building was gutted and updated with all new mechanical, new electric, etc. – everything was replaced. Additional updates included relocating the main entrance, installing a new storefront system, building a modern customer service area and lounge, upgrading restrooms, and adding a new employee break room, garage doors, and state-of-the-art vehicle lifts and shop equipment. The 5,000-square-foot facility features seven service bays and is managed by Brandon Tuttle, with a team of nine employees.

 

Modern automotive repair shop with red hydraulic lifts and a white car elevated on one lift.VIP’s new Augusta location opened on April 8 at 50 Western Avenue, moving from its previous site at 61 Western Avenue. VIP had previously shared space with O’Reilly Auto Parts, which will now occupy the former VIP space. The new stand-alone greenfield facility is a 7,000-square-foot building featuring a spacious customer lounge and service area, restrooms, employee break room, eight oversized repair bays, and a large tire storage warehouse. The Augusta store is managed by Chris Myshrall and also employs a team of nine.

 

“These new locations allow us to better serve our customers in Portland and Augusta with improved layouts, more space, and state-of-the-art equipment,” said Tim Winkeler, president and CEO of VIP. “We’re proud of the investment we’ve made in these communities, and we’re excited to continue offering top-notch service in modern, customer-friendly facilities.”

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All-Season tires are versatile and suitable for warm and cool climates, but not recommended for extreme hot or cold weather conditions because of specific rubber components.

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Like their name suggests, all-weather tires are versatile and can perform well in a variety of weather conditions and can be severe snow-rated.

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With bigger treads than traditional all-season tires, all-terrain tires allow for both on and off-roading capabilities.

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Winter tires are manufactured to perform well in snow, ice, sleet and other cold weather conditions. Winter tires are typically soft, with an intricate grooved tread pattern — made for holding compacted snow and creating traction — and are severe snow-rated.